Creative Direction of an Advertising Spot away Javier Lourenço
Creative Direction of an Advertising Spot by Javier Lourenço — Domestika — Free download
By the custody of Javier Lourenço – director of advertising specialized in animation and mixed media who has worked for clients such as Volkswagen, Bayer, Movistar, Toyota, Ikea, Unilever, Telefonica or MTV and member of the Flamboyant Eden duo in the studio Gizmo- have spent innumerable hours of footage that have ended up comely successful commercials, short films or telecasting clips. Nevertheless, to win all these projects he first had to present a pitch.
Consequently, in this course you leave see the creative serve faced by the multi-technical directors from the moment they receive a script, until the production is finished, to compete for the development of advertising pieces of different techniques such As heterogeneous media, stop apparent motion, living 2D and 3D. With it you will learn to design and write a nail direction project to make headway advertising projects.
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